CORRADI 2010 AT “SALONE DEL MOBILE” OFF

EN PLAID AIR

IT’S SPRING! April comes, the spring explodes, becomes crazy the desire to stay outdoor! Taking the occasion of “Salone del Mobile”, Corradi Group prepares its picnic in the garden of SuperestudioPiù in Milan: it lies a large Scottish Tartan and hosts the all design enthusiast visitors in a hurry to enjoy a relaxing moment under the shadow of his shells and use of its furniture. The lawn of garden is covered with a plaid where all the proposals to live the outdoor space can be laid.

Success and appreciation for the presence of Corradi at Fuorisalone, where were presented the 2010 proposals of the Company.

In the garden of Superstudio+, via Tortona 27, in an exhibition area of 500 sqm, the company, has laid out on the ground a great and unique tartan pattern made of stone, wood and grass, and invited visitors to enjoy a moment of relax in a friendly space, characterized by design and style.

Architects, designers, journalists and individuals were able to immerse in wonderful spaces, whose protagonists were Pergotenda, shade sails and all lines of outdoor furniture signed by Gianluca Rossi, Creative Director of Corradi outdoor living space.

Where & when:
Milan Design Week Off (Fuorisalone)
Milan (IT) _ april 2010

What we did:
the project of ephimeral architecture
general organisation
communication tools
press office
follow up